About BATSAM™

BATSAM™ began with a simple belief: great coffee should be available to everyone, without compromise. Since 2013 we've refined our recipes and processes so every cup delivers a memorable aroma and taste — for lovers and newcomers alike.

Explore our manufacturing home in Dubai, see how we bring coffee to life, and discover the beans and craft behind every blend.

From our launch in the UAE in 2013 to supplying thousands of customers across the Middle East, Europe and North America, BATSAM™ combines heritage and innovation to create outstanding beverages.

• ISO 22000 & HACCP certified production standards.
• Ethical and sustainable farm practices and certification options (Halal, Organic).
• Strict quality control and precision packaging to preserve freshness.

We support businesses with tailored solutions, reliable supply and personalized service. To inquire about distribution or wholesale opportunities, visit our registration page.

For over a decade, BATSAM™ has been a trusted name in the global coffee market, captivating discerning palates across three continents. We are a vertically integrated company, overseeing every step of the coffee journey – from control of sourcing exceptional raw materials to delivering premium products to customers worldwide. Our reach extends to over 15 countries, with a presence in the Middle East, Europe and North America.

Sustainability at the Core:

BATSAM™ is committed to sustainability throughout our entire value chain. We prioritize ethically sourced, high-quality coffee beans, ensuring responsible and sustainable farming practices. Our production facilities adhere to the highest international standards, including ISO 22000 and HACCP, guaranteeing food safety and quality. We offer a range of certified products, including Organic and Halal options, reflecting our dedication to ethical and sustainable practices.

A Diverse Portfolio:

• Roasted Beans: Experience the rich aroma and flavor of our expertly roasted coffee blends, featuring a harmonious balance of Arabica and Robusta beans, derived due to exception value chain including ripe cherries sourcing, properly set washed (wet) or natural (dry) processing, technologically shaped drying and milling prior to full of art and secrets roasting which make coffee ready to final vacuum sealing and nitrogen packaging for proper and best food preservation. Explore our Halal and Organic certified signature blends:
• • BATSAM™ CLASSICO: Arabica-Robusta Blend, Halal Certified, smooth, balanced, and full-bodied coffee. Slight astringency and slight characteristic bitterness;
  • BATSAM™ DELICATO: 100% Arabica, Organic and Halal certified, elegant coffee with medium body and high acidity. Complex and lingering finish;
  • BATSAM™ FORZA: Arabica-Robusta Blend, Halal Certified, Strong but balanced coffee, with plenty of body. Some astringency and characteristic bitterness can be noted;
  • BATSAM™ LEGGERO: Arabica-Robusta Blend, Halal Certified, Intense, round, and velvety coffee. It has light acidity and high complexity. Long finish;
• Instant Coffee: Enjoy the convenience of our premium instant coffee, crafted using advanced technologies like Hot Water Extraction, Spray Drying, and Aromatization to preserve the rich flavor and aroma of freshly brewed coffee. Available in 2-in-1, 3-in-1, with/without sugar, in Cappuccino version – just as good for “on the go” consumption. Key technologies such as Hot Water Extraction, Spray Drying, additional Aromatization engineered with stress on precision and control of over extraction temperature, time, and pressure, leading to more consistent and higher-quality product. Add on in terms of process automation and efficiency, state of the aroma delivery systems and the use of natural and sustainable flavoring agents, proper packaging workflow lead to superior quality of all BATSAM™ instant products.
• Coffee Capsules: Experience the ultimate in coffee convenience with our Nespresso®-compatible capsules, offering a wide variety of blends and flavors including:
• • BATSAM™ CLASSIC Traditional Espresso: Sweet, with low acidity and low bitterness. it is intense, full-bodied and nicely balanced;
  • BATSAM™ LIGHT Decaf Espresso: Decaf version, elegant acidity. It is intense, with medium body and has a persistent finish;
  • BATSAM™ POWER Strong Espresso: A full-bodied coffee, which is silky smooth and balanced. It is sweet and has low acidity;
  • BATSAM™ ORGANIC BIO Espresso: Elegant coffee with medium body and high acidity. Complex and lingering finish;
  • BATSAM™ TOUCH Mild Espresso: Elegant coffee with a lot of body. It is sweet with moderate acidity and a lingering finish;

BATSAM™ Uncompromising Quality:

• Bean Selection: The only finest Arabica and Robusta beans meticulously sourced from renowned coffee-growing regions worldwide.
• Expert Roasting: Dedicated master roasters carefully roast each bean to perfection, unlocking its unique flavor profile.
• Stringent Quality Control: Every step of the production process is in stringent monitoring to ensure the highest quality standards are met.

BATSAM™ Customer Focus:

• Seamless Delivery: Efficient and reliable delivery is offered to both B2B and B2C customers, ensuring your coffee arrives fresh and on time.
• Flexible Payment Options: Choose from a variety of convenient payment methods, including wire transfers and major credit cards.
• Personalized Service: Our team provides personalized support to our B2B customers, offering tailored solutions and competitive pricing options on negotiation.
• Local reach: Each of our key customer geolocations are supplied from local warehouse in Middle East and Europe with more potential in China and Asia Pacific in future.

Experience the BATSAM™ Difference:

Indulge in the exquisite taste and aroma of BATSAM™ coffee. Whether you prefer the rich complexity of our roasted beans, the convenience of our instant coffee, or the premium experience of our Nespresso®-compatible capsules, BATSAM™ offers a coffee experience with top product.